In 2015, CityBeat Senior Editor Maija Zummo added another bullet to her resume: Cofounder of shopmadeincincinnati.com, a (very literal) online resource for Cincinnati-based makers. The site is like a hyper-local, well-curated Etsy, built to help people discover and shop locally made home goods, food, jewelry, ceramics, and more.
We talked about starting a business based on a personal need (Maija needed to find local makers for CityBeat editorials, and with help from a People’s Liberty Project Grant, the site was born), why it was important to offer artisans a platform for exposure as well as an additional revenue stream, how she juggles a day job and a side hustle, and the allure of breezy pants. If you’re interested in starting an online business, you’ll definitely want to listen to this episode!
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Music by The Passion Hifi